04/14/24
By Rebecca Herman McBrayer

Canada produces more than 21 million cases of whisky each year. Popular brands in the US include Crown Royal, Black Velvet, and Canadian Club. This brief Spirit Note discusses Canadian Whisky requirements, mash bill, and production approaches. The taste profile and Canadian Whisky availability in the US is also reviewed.

Canadian Whisky Requirements

Production: It must be mashed, distilled, and aged entirely in Canada.

Grain: Despite its historical association with rye, Canadian whisky can be made from various cereal grains.

Aging: Whiskies must spend a minimum of three years in wooden barrels of 700 liters or less.

Alcohol content: They must contain at least 40% ABV.

Flavoring: Can contain caramel coloring or flavoring.

9.09% Rule: The 9.09% rule allows Canadian whisky producers to enhance their blends with up to 9.09% of non-whisky ingredients, provided they have been aged for two years in wood. This rule, stemming from a US tax incentive, has rarely been utilized. Despite criticism from competitors, most Canadian whisky remains pure, with the occasional addition of sherry instead of American spirits.

Mash Bill

Unlike American bourbons, Canadian whiskies do not typically use a mash bill containing multiple grains, but they are often a blend of lighter triple-distilled grain spirits and a smaller proportion of richer “flavoring” spirits. The amount of rye used in the blend influences the spiciness of the whisky, with more rye resulting in more pronounced spice notes.

Canadian whiskies are usually made by blending aged whiskies that are produced from individually fermented and distilled grains. These various grains, such as corn, rye, and barley, impart unique flavors and characteristics to the final blend.

Two Common Production Streams

Canadian whisky production utilizes two distinct streams: base whiskey, distilled to high alcohol and matured in used barrels to highlight wood-derived flavors, and flavoring whiskey, distilled to low alcohol and matured in new or new and used barrels to emphasize grain-derived congeners. While some distilleries produce only one base whiskey, others create multiple variations. The combination of these streams creates the characteristic elegance of Canadian whisky.

Canadian Whisky Taste Profile

Canadian whisky is characterized by its distinct flavors. It is typically lighter and sweeter than other whiskies, with notes of vanilla, cinnamon, nut, and fruit. These flavors are often complemented by hints of caramel or butterscotch, as well as spices. The higher distillation proofs and aging in used oak barrels contribute to its unique taste profile.

Top Canadian Whisky Producers

The top eight Canadian whisky producers (and their parent companies), which account for over 95% of production, are:

– Alberta Distillers/Beam Suntory
– Black Velvet/Heaven Hill
– Gimli & Valleyfield/Diageo
– Hiram Walker/Pernod Ricard
– Kittling Ridge/Campari Group
– Canadian Mist/Sazerac
– Highwood
– Valleyfield

Canada has experienced a surge in craft whisky production over the last decade, with the number of distilleries reaching nearly 300. These distilleries are experimenting with innovative styles that demonstrate the versatility and potential of Canadian whisky, offering a wider range of flavors and experiences for enthusiasts.

Popular Canadian Whisky Brands Available in the US

Canadian whisky, particularly Crown Royal, enjoys significant popularity in the US, with other brands such as Black Velvet, and Canadian Club.

Additional Canadian offerings include Confederation Oak Reserve, Pendleton, Caribou Crossing, Rare Perfection, and Alberta.

Crown Royal flavored profiles, such as apple, vanilla, and peach as well as limited edition salted caramel and blackberry are also very popular.

Many people might not realize that Fireball Cinnamon Whisky, owned by the Sazerac Company, is made with Canadian whisky.

I hope that this brief note brought clarification regarding Canadian Whisky.
Rebecca